Real accessibility, fixed in the code — not a widget that hides the problem
A blind customer on a screen reader, a keyboard-only user with a motor disability, someone browsing in high-contrast mode — if they can't use your site, you lose them, and increasingly you get sued for it. ADA and WCAG compliance is a legal obligation, a usability win, and an SEO advantage in a single pass. Most agencies bolt on an overlay widget and call it done. Overlays don't make you compliant — and the plaintiffs' firms filing thousands of these suits know exactly how to prove it.
Thousands of ADA website lawsuits and many times more demand letters are filed in the United States every year, and the playbook is always the same: a plaintiff's firm runs an automated scan, finds a wall of WCAG failures, and sends a demand. Most settle, because the failures are real and trivial to prove. A missing form label, an image with no alt text, a menu you can't reach with a keyboard, contrast too low to read — each is a documented violation, and a single template can multiply one mistake across thousands of pages.
The uncomfortable truth about overlay widgets is that they don't make you compliant. They sit on top of a broken DOM and try to patch it in the browser, and courts have repeatedly let cases proceed against sites that had one installed. Worse, many screen-reader users report that overlays actively interfere with the assistive technology they already rely on — so you pay a monthly fee to make the experience worse and stay exposed.
Real compliance means fixing the markup itself: semantic HTML, correct heading structure, ARIA used only where it's needed, keyboard operability, sufficient contrast, and labels assistive technology can actually announce. That same clean, semantic structure is exactly what search engines parse, which is why accessibility and SEO pull in the same direction instead of competing. Do it right and one engagement protects you legally, widens your audience, and strengthens your rankings at the same time.
Automated scanners catch only about a third of accessibility issues. The rest — logical focus order, meaningful alt text, keyboard traps, whether a screen reader can actually complete a task — need a human. We test both ways: automated tooling for breadth across every template, then manual testing with real assistive technology and keyboard-only navigation, all mapped to WCAG 2.1 and 2.2 at Level AA, the benchmark courts and the DOJ point to.
This is the step overlays skip and most agencies can't do: writing the fixes into your codebase. We correct heading structure, add real form labels, replace div-soup with semantic elements, apply ARIA only where native HTML can't do the job, and make every interactive control reachable and operable by keyboard. Fixed once in a template, corrected everywhere it renders.
Retrofitting accessibility onto a finished site costs far more than building it in. When we develop a new site, accessibility is part of the definition of done — component patterns, color systems, and interaction states are all designed to conform from the start. It's the same philosophy we bring to speed and SEO: engineered in, not bolted on.
Compliance is a moving target. Every new blog post, product, plugin update, or third-party embed can introduce a fresh violation, and a site that passed last quarter can fail today. We set up recurring scans and periodic manual spot-checks so regressions get caught before they become demand letters, and we keep an Accessibility Statement current as evidence of good-faith effort.
We audit and remediate accessibility in the code — on whatever platform your site runs.
A full conformance audit that pairs automated scans across every template with manual testing using screen readers and keyboard-only navigation, all mapped to WCAG 2.2 AA.
Every page template scanned for machine-detectable failures.
Screen-reader and keyboard walkthroughs of real user flows.
Each issue tied to a specific WCAG success criterion.
Not every violation carries the same weight. We sort findings by how badly they block real users and how exposed they leave you legally, so the highest-risk failures get fixed first.
Blocking failures and common lawsuit triggers flagged first.
Honest scope so quick wins ship immediately.
One living list you can watch us work through.
The step other agencies outsource or fake with a widget. We write and ship the fixes in your codebase, tested in staging first, so recommendations become deployed, conformant markup.
Every change tested before it touches production.
Semantic HTML, ARIA, labels, and keyboard support — done.
Fixes verified against the assistive tech they serve.
A fix you can't evidence is a fix that won't hold up. We re-audit against WCAG, publish a dated Accessibility Statement, and set up monitoring so new content doesn't quietly break compliance.
Confirm each fix resolved and nothing regressed.
Documented good-faith effort, dated and public.
Regressions caught before they become demands.
An overlay widget is a marketer's answer to a legal and engineering problem — it hides violations from a quick scan without fixing them, and courts have let cases proceed against sites that used one. We fix accessibility where it actually lives: in the markup. The audit doesn't end in a PDF or a JavaScript band-aid — it ends in conformant code that's live on your site.
Talk to an engineer →Online retail is the single most-targeted category for ADA web lawsuits — every checkout, product filter, and cart is a potential barrier, and a blocked transaction is lost revenue.
We make product galleries, faceted navigation, and multi-step checkout fully keyboard-operable and screen-reader-clear, add accessible form labels and error handling, and bake conformance into the templates so a thousand product pages inherit it at once.
Learn more →Patients rely on healthcare sites to book appointments, read results, and access portals — and disability access here is both a legal and an ethical baseline the DOJ watches closely.
We make appointment scheduling, patient forms, and portal logins operable with assistive technology, ensure medical content is readable at high zoom and contrast, and structure documents so screen-reader users can navigate them cleanly.
Learn more →Banking and fintech interfaces are dense with forms, tables, and transactional flows — exactly where inaccessible design locks users out of managing their own money.
We build accessible data tables, statements, and calculators, ensure error messages and validation are announced to screen readers, and make time-sensitive flows keyboard-navigable so no customer is shut out of account access.
Learn more →Public-sector and education sites face the highest bar — Section 508, the ADA, and updated DOJ rules require WCAG conformance, and enforcement is active, not theoretical.
We bring sites to WCAG 2.1 AA and prepare for tightening requirements, remediate PDFs and course materials, and document conformance so agencies and institutions can evidence their obligations.
Learn more →Hotels, restaurants, and booking sites are frequent lawsuit targets, often over reservation flows and accommodation details that keyboard and screen-reader users can't complete.
We make booking engines, date pickers, and menus fully accessible, ensure accessibility-information pages meet the standard they describe, and keep third-party reservation embeds from breaking conformance.
Learn more →Any high-traffic consumer or content site is fair game — video without captions, low-contrast design, and inaccessible navigation are the violations plaintiffs' scanners flag first.
We add captions and transcripts, fix contrast and focus states across the design system, and make navigation, search, and interactive media operable by everyone — clean semantic markup that helps SEO at the same time.
Learn more →Every issue mapped to a specific 2.2 AA criterion and ranked by legal risk and user impact.
Real remediation — semantic HTML, ARIA, and keyboard support deployed. No overlay widget.
A dated, public statement documenting your conformance and good-faith effort.
Recurring scans and spot-checks so new content doesn't quietly reintroduce violations.
No. Overlays sit on top of your existing code and try to patch accessibility in the browser — they don't fix the underlying markup, and courts have repeatedly allowed ADA lawsuits to proceed against sites that had one installed. Many screen-reader users also report that overlays interfere with the assistive technology they already rely on. Real compliance means fixing the code itself, which is exactly what we do.
The ADA itself doesn't name a technical spec, but courts, the DOJ, and settlement agreements consistently point to WCAG at Level AA as the benchmark. We audit and remediate against WCAG 2.1 and 2.2 AA — the current, defensible standard. Public-sector and education sites also fall under Section 508, which we cover in the same pass.
No — automated tools reliably catch only about a third of accessibility issues. Whether alt text is meaningful, whether focus order is logical, or whether a screen reader can actually complete your checkout all require a human tester using real assistive technology. We combine automated coverage with manual screen-reader and keyboard testing so nothing slips through.
They reinforce each other. The semantic HTML, proper heading structure, descriptive alt text, and clear link text that screen readers depend on are the same signals search engines parse. Fixing accessibility cleans up the markup Google reads, so a proper remediation tends to help rankings rather than compete with them — one of the reasons we treat the two as a single job.
The initial remediation is largely one-time — fix the templates and every page inherits it. But compliance drifts: new content, plugin updates, and third-party embeds can each introduce fresh violations. We offer ongoing monitoring with recurring scans and periodic manual re-testing so regressions are caught before they turn into demand letters.
Yes. We move fast on an urgent audit, prioritize the specific failures cited, and remediate them in your code so the fixes are real and verifiable — then document conformance with an Accessibility Statement. We fix the substance, not just the symptoms a scanner flagged. For legal strategy, coordinate with your attorney; we handle the engineering side that makes the site genuinely compliant.
Get a free accessibility audit and we'll show you exactly where your site fails WCAG — the missing labels, contrast issues, and keyboard traps a plaintiff's scanner would find first — plus which fixes to make before they become a demand letter.
