Ongoing SEO and content strategy for a national compensation consulting firm
The Croner Company is a compensation-survey and consulting firm that helps organizations benchmark pay and build competitive salary programs. Swarm runs an ongoing SEO and content partnership with monthly strategy calls, building out competitive keyword coverage and a seasonally-timed content program that aligns with the firm's spring and fall survey cycles. Our team produces and refines expert articles, sharpens author and About-Us bios, and tracks how Croner shows up across both traditional search and AI answer engines. Conversion analytics tie the work back to real inquiries, while technical improvements keep the site fast and healthy.
Book a free consultation and we’ll talk through what we’d build for you — no pressure, just a straight answer.