Ongoing SEO and content program for a retail planning software company
RPE Solutions builds retail planning and allocation software for merchants and supply-chain teams. Swarm ran a monthly SEO and content program that turned RPE's category expertise into a steady stream of published, search-optimized articles, backed by keyword research, a documented style guide, and hands-on on-page improvements. Working closely with RPE's marketing team, we kept a consistent publishing cadence, aligned each piece to real industry topics like allocation, ERP, and supply-chain planning, and folded major company announcements into the content calendar. A standing monthly strategy call kept the roadmap tight and the priorities clear.
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